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Speaker Recruitment

How to Run a Call for Speakers (With Template)

A practical guide to running a call for speakers: the timeline, what to ask on the form, a scoring rubric for reviewers, and how to tell every applicant the outcome.

The Short Answer

A call for speakers is a public invitation for people to propose sessions for your event, with a submission form, a deadline and published review criteria. To run one, decide your tracks and formats, ask for a focused session proposal, score every submission against the same rubric, and tell every applicant the outcome on a date you announced in advance.

What a Call for Speakers Is For

A call for speakers is how most industry, association and community events fill the bulk of their program. Instead of inviting every speaker personally, you publish what you are looking for, let practitioners propose sessions, and choose the strongest. Done well, it surfaces new voices and fresh case studies. Done badly, it produces a pile of sales pitches, a committee that cannot agree, and applicants who never hear back.

The difference is almost always in the setup. A call that states exactly who the audience is, which formats you need and how proposals will be judged gets better submissions and is far easier to review. Before you write a word of the announcement, agree these points with your program committee:

  • Tracks or topics, each with a one-line description of the audience and level
  • Session formats you will accept, such as 45-minute talks, panels, workshops or short lightning talks
  • How many slots you have per track, so you know roughly how selective you will be
  • What speakers receive: complimentary registration, travel support, a fee, or none
  • Who reviews, who decides, and whether review is blind
  • Your rules on vendor pitches, co-presenters and repeat speakers

If your event is academic or clinical and needs formal abstracts with peer review, the mechanics are the same but heavier; see how abstract management software handles that cycle.

A Call for Speakers Timeline

Work backwards from the date your program must be public, usually when registration marketing needs session titles. The example below assumes a 12-week cycle from opening the call to publishing the program. Stretch or compress it, but keep the order and protect the review weeks.

Example call for speakers timeline, counted from the day the call opens
WeekMilestoneWhat happens
Before week 0Agree tracks, formats and criteriaCommittee signs off on the rubric and slot counts
Week 0Open the callAnnounce by email, on your event site and through partners and past speakers
Week 3Mid-call reminderShare the deadline and any tracks that are under-subscribed
Week 6Close the callNo extensions, or one short extension announced before the deadline
Weeks 7–9Review and scoreReviewers score, chairs decide, committee resolves ties and balance
Week 10Release decisionsAccepted, waitlisted and declined emails go out on the same day
Week 11Confirm speakersSigned agreements, bios, headshots and final session titles due
Week 12Publish the programSessions and speakers go live on the event site and app

Promotion decides the quality of the pool. Beyond your own list, ask last year's speakers and session chairs to forward the call to two people they would like to hear, share it through partner associations and member communities, and post a reminder in each track's specialist channels. If a track is thin at the halfway point, approach practitioners directly and invite them to submit through the same form, so every proposal is still reviewed on equal terms.

What to Ask on the Session Proposal Form

The session proposal form is where most calls go wrong: either too thin to judge, or so long that good practitioners give up. Ask only for what reviewers will actually use, plus what you need to publish the session later.

  • Session title, with a character limit
  • Session description for the program, with a word limit (often 100–200 words)
  • Track or topic, from your list
  • Session format, from your list
  • Learning outcomes: two or three things attendees will be able to do afterwards
  • Audience level: introductory, intermediate or advanced
  • Speaker name, job title, organization and email for each presenter
  • A short speaker bio, or a promise to supply one if accepted
  • Prior speaking experience, with a link to a recording if available
  • Whether the session promotes a product or service the speaker sells
  • Consent to publish the description and speaker details if accepted

Keep the bio short at proposal stage and collect the full version only from accepted speakers; our speaker bio template gives presenters a format to follow.

Call for Speakers Template

Use this call for speakers template as your announcement email and the introduction on your submission page. It also works as a call for proposals template if you replace speaker language with proposal language throughout.

Call for Speakers Announcement Template
Subject: Call for speakers: [EVENT NAME] [YEAR] is open until [DEADLINE]

[EVENT NAME] returns to [CITY / VENUE] on [EVENT DATES], bringing together [AUDIENCE DESCRIPTION, e.g. facility managers and operations leaders]. We are looking for practitioners to share what is working, what is not, and what they have learned.

We want sessions on:
- [TRACK 1]: [ONE-LINE DESCRIPTION]
- [TRACK 2]: [ONE-LINE DESCRIPTION]
- [TRACK 3]: [ONE-LINE DESCRIPTION]

Formats we accept:
- [FORMAT 1, e.g. 45-minute talk]
- [FORMAT 2, e.g. 60-minute panel of up to 4 speakers]
- [FORMAT 3, e.g. 90-minute hands-on workshop]

What selected speakers receive: [e.g. complimentary full registration for each presenter]

How we choose: every proposal is scored by at least [NUMBER] reviewers on relevance to the audience, practical takeaways, originality and speaker expertise. [Review is blind: reviewers do not see speaker names.] Sales pitches are not accepted.

Key dates:
- Call closes: [DATE, TIME AND TIME ZONE]
- Decisions sent: [DATE]
- Speaker confirmation due: [DATE]

Submit your proposal: [SUBMISSION LINK]

Questions? Contact [NAME] at [EMAIL].

How to Review and Score Proposals

A shared rubric turns opinions into comparable scores. Give reviewers the rubric with their assignments, ask them to score each criterion from 1 to 5, and hold a short calibration session where everyone scores the same three proposals and compares notes.

Session proposal review rubric
CriterionScores a 5Scores a 1
RelevanceSquarely addresses a current problem for this audienceOff-topic or aimed at a different audience
Practical takeawaysSpecific methods, examples or data attendees can reuseGeneral inspiration with nothing to apply
OriginalityNew case study, finding or angleRepeats a talk the audience has heard many times
Speaker expertiseFirst-hand experience doing the work describedSecond-hand or purely theoretical
Clarity of proposalClear outcomes, realistic for the time slotVague scope or too much for the format
  • Have at least two reviewers score every proposal, and look again at any with widely different scores
  • Hide speaker names when you want to reduce bias toward familiar faces
  • Let reviewers flag conflicts of interest and reassign those proposals
  • Treat scores as input: the committee still balances tracks, formats, regions and new versus returning speakers
  • Keep a ranked waitlist per track for the inevitable withdrawals

Communicating Decisions

How you communicate decisions shapes whether people apply again. Send every decision on the same day, from a real reply-to address, and keep each email specific.

  1. 1

    Accepted

    Confirm the session title, format, date if known, and what happens next: the confirmation deadline, the speaker agreement to sign, and the bio and headshot you need.

  2. 2

    Waitlisted

    Say plainly that the proposal is strong but there are no slots yet, and give the date by which you will confirm either way.

  3. 3

    Declined

    Thank them, say how many proposals you received if you are comfortable sharing it, and invite them to apply next year. Include a reviewer note if your committee wrote one.

  4. 4

    Follow Through

    Track who has confirmed, signed and sent their profile. Chase gaps weekly until the program is published, and move to the waitlist promptly when someone withdraws.

Acceptance Email Template
Subject: Your session has been accepted for [EVENT NAME] [YEAR]

Hi [FIRST NAME],

Thank you for submitting [SESSION TITLE]. The program committee has accepted it for the [TRACK NAME] track as a [FORMAT].

To confirm your place, please complete the following by [CONFIRMATION DEADLINE]:
- Sign and return the speaker agreement: [LINK]
- Send a speaker bio of up to [NUMBER] words and a headshot: [LINK]
- Confirm or update your session title and description

We will share your session date, time and room by [DATE]. Questions? Reply to this email or contact [NAME] at [EMAIL].

[YOUR NAME]
[PROGRAM COMMITTEE / EVENT NAME]

Once speakers confirm, their details need to live somewhere your team and your attendee app can both use. A speaker management tool keeps profiles, sessions and changes in one record instead of a spreadsheet.

Mistakes to Avoid

  • Opening the call before tracks and formats are agreed, then changing them mid-call
  • Asking for long documents by email instead of a structured form
  • No stated policy on product pitches, so reviewers argue about each one
  • Extending the deadline repeatedly, which teaches applicants to submit late
  • Releasing decisions in dribbles, so applicants compare notes and assume the worst
  • Forgetting to collect consent to publish the session description and speaker details

How Map D Helps

Run Your Call for Speakers in Map D

Map D's Call for Papers collects session proposals as well as formal abstracts. Your Map D contact switches it on per show, and it sits beside Speakers & Schedule, so accepted proposals become sessions and speaker profiles without retyping.

  • Public submission form you can link to or embed on your own website
  • Sessions, presentation types, word limits, custom questions and consent text
  • Chairs and reviewers per session, with optional 1–5 scoring and blind review
  • Batch Accepted and Declined emails with tokens, preview and test sends
  • Add accepted to schedule turns accepted talks into sessions and speakers
  • Accepted presenters add their bio and headshot from their private link
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Frequently Asked Questions

Questions Organizers Ask

What is the difference between a call for speakers and a call for papers?

A call for papers usually asks for a formal abstract that a committee peer reviews, common at academic, medical and technical conferences. A call for speakers or call for proposals asks for a session idea and a speaker profile, and is common at industry and association events.

How long should a call for speakers stay open?

Many calls stay open for four to eight weeks. Shorter than that and busy practitioners miss it; much longer and most submissions still arrive in the final days, so a fixed deadline and one reminder matter more than extra weeks.

What should a call for speakers include?

State who the event is for, the tracks and session formats you want, what you offer speakers, the deadline, how proposals are judged and when applicants will hear back. Link to a short form rather than asking people to email a document.

Do events pay speakers who apply through a call for speakers?

Practice varies. Many industry and association events offer complimentary registration rather than a fee to speakers selected from an open call, and pay keynotes separately. Whatever you offer, say it in the call so applicants know before they submit.